In recent years, a new type of advertising has risen online, commonly known as malvertising. The biggest issue is that most companies don't vet the ads themselves, they source it out, and trust these companies they don't know. Some have better reputations than others, and some disappear shortly after their first batch of ads.
I'd like to see companies responsible for the ads they host. By that, I mean if a malvertisement downloads to your computer, the site hosting that "ad", should be liable for the damages, (scrubbing the hard drive or replacing if it's too far gone). This would have two benefits: 1. companies would start checking every advertisement that goes on their site; 2. companies would not object to ad replacement software that vets their own ads. I'm not begrudging them income for their content, just the lack of responsibility they face.
Here's a letter I composed for your perusal. If you desire, feel free to use it or modify it yourself.
As internet security
becomes a larger and larger concern, websites should be responsible
for their place. It's not polite, but the old saying is, “You
don't shit where you eat.”. A great many are making their money
off of advertisements, and I do not begrudge them their right to
income. However, there is a growing sector of internet advertising,
known as malvertising. These ads self download into the viewers
system, quite often bypassing any permissions, and quickly begin
slowing down their system anytime they're online. Ultimately, this
reduces computer performance to the point of being unusable, and the
software is difficult to scrub from the system.
I call on you to
sponsor legislation forcing companies to be liable for damages that
advertising they host directly causes. Credit card information gets stolen. Technical service time is
expensive, and replacing machines poses an even greater expense. And
for the technically adept, it still costs time and frustration. This
legislation should be written to encourage companies to at the least
vet their advertisements so that it is known they aren't harmful.
Lest you or your
aides not believe me, I encourage you to to read the articles at the
citizens worldwide, and you can help lead the way in making the
internet safer by creating an incentive for ads to be safe and
When you play Social Justice, the world loses.